Living DNA to preview unique new "Family Networks" capability at RootsTech 2018
Free DNA-Driven Family Tree Reconstruction and Matching System Method Offers Greater Accuracy Than Competing Products, Takes Guesswork Out of DNA Relationships.
SALT LAKE CITY, Utah – Feb. 28, 2018 – Living DNA, the global consumer genetics company, today announced it will preview “Family Networks”—a new DNA-driven matching system and family tree reconstruction method—at RootsTech 2018, the world’s largest family-history technology conference taking place Feb. 28 – March 3 in Salt Lake City, Utah. Requiring no prior user-generated family research, Living DNA’s family reconstruction tree method is based solely on users’ DNA,gender, and age. Unlike competing organisations, Living DNA’s Family Networks will provide the most precise matching service on the market by analysing a user's unique motherline and fatherline DNA data (mtDNA and YDNA), on top of the family ancestry line (autosomal).
With Family Networks, we not only predict how users are related to direct matches, but we can also infer through DNA up to 13 generations back to connect matches with whom they share no DNA with today,” said Living DNA co-founder and Managing Director David Nicholson. “The technology behind Family Networks runs through millions of ways in which users in the network are related and automatically works out which genetic trees are possible. This new capability offers distinct benefits to a range of users, from avid genealogists to family history hobbyists, to adoptees and others searching for their family members. It will reduce the risk of human error and support the task of figuring out how each person in a user’s list are related to one another. We’re truly taking the guesswork out of DNA relationships.
Family Networks will go into private beta in Q2 and open beta in Q3 2018 where it will be available to all existing and new Living DNA users. The unique computation this feature provides gives customers- even those who upload from other DNA testing sites- a level of relationship prediction and specificity beyond anything currently on the market. Where competing offerings rely solely on time-consuming and often error-prone user research, Living DNA’s amazing power tools process users’ DNA to identify relatives and define relationships deeper back in time. Through this extremely rich experience, users can even learn how they’re related to people with whom they share no DNA today.
Users need to only provide their gender and birthdate for Living DNA to build a family tree that shows where their matches fit into their family tree, with no need of Gedcom files or any other user input. This can be especially useful for adoptees and family searchers who are trying to locate long-lost family members but who don’t have any information on their biological family, Living DNA can translate their matches into a potential family tree, giving them a clearer place to start from.
Living DNA, which launched in the U.S. in 2017, owes its existence to advances in genomic science and technology. The company makes it easier for users to discover more about their roots in greater detail than ever before by comparing users’ DNA to the DNA of individuals from 80 worldwide regions—more than any other company. That means mainstream consumers who are curious to know where they come from get a regional percentage breakdown that’s groundbreaking in its detail. For example, instead of telling a user that their ancestors may have hailed from Great Britain, Living DNA can express the percentage of their DNA matching Yorkshire, Devon and Cornwall. Living DNA currently has the ability to detect up to 21 regions in the UK, four in Italy and four in China—and the company is adding more all the time.
Living DNA’s 3-in-1 DNA test offers three tests for roughly the same price that most competing companies charge for only one test. From a simple saliva swab, Living DNA not only covers a user’s family line ancestry, but—unlike most other tests—it also includes the user’s motherline and (if male) fatherline ancestry. The company uses the newest DNA chip technology and innovative software technology developed with top universities including University College London, Bristol University and Oxford University. Living DNA also worked with experts to create the groundbreaking Orion DNA chip to help select the widest range of DNA markers that and beneficial for users with ethnicities from all parts of the world.